ADsTrendy: Public interest

Showing posts with label Public interest. Show all posts

Oslo Krisesenter women's shelter: Hidden

"Many women are the victims of hidden domestic violence. One in six women are maltreated by their closest relatives. Help us in our work to help women that are the victims of domestic violence. Oslo Krisesenter, bank account 5057 0507 246."

Advertising Agency: Kitchen, Oslo, Norway
Art Director: Ole Henrik Stubberud
Copywriter: Heidi Mittun-Kjos
Illustrator: David Johannessen
Other additional credits: Håkon Stensholt
Released: January 2009

RBC: Torch

The campaign rallies all Canadians to "CREATE a better Canada and Carry the Torch” by making a pledge to do something in their community or everyday life that will make Canada a better place to live.

By registering online at rbc.com/carrythetorch, Canadians can win a once in a lifetime experience to carry the Olympic torch when it passes through or near their community.

The animated spot shows RBC’s advisor Arbie beginning the Torch Relay across Canada.

Advertising Agency: BBDO Toronto and Proximity Canada

Foundation Abbé Pierre: 6

Advertising Agency: BDDP & Fils, Paris, France
Account Supervisors: Laurence Petolat-Vivares, Irache Martinez, Cyril Champaud
Creative Director: Guillaume Chifflot
Art Director: David Derouet
Copywriter: Emmanuel de Dieuleveult
Photographer: Ronan Merot
Art buyers: Marie Ferrara, Elise Kubler
Released: December 2008

Foundation Abbé Pierre: 7

Foundation Abbé Pierre: Bad

Foundation Abbé Pierre: Price

International Labour Organization: Shovel

"This is the toy of many Colombian children."

Advertising Agency : Rep-Grey, Colombia
Creative VP: Juan Pablo Hernández
Creative Director: Mauricio Dueñas
Art Director: Mauricio Gaitán, Oliver Rivera, Germán Polo
Copywriter: Rodrigo Uribe, Sebastian Mallarino
Other additional credits: Alberto Sosa, Arnoldo Villanueva
Director Account: Marcela Arango

INEN Cancer Prevention Center: Crash test

"Smoking is the stupidest way to commit suicide. Quit Stupidity"

Advertising Agency: Pragma DDB, Lima, Peru
Creative Directors: Ricardo Chadwick, Alvaro Naddeo, Emilio Diaz
Art Director: Alvaro Naddeo
Copywriters: Ricardo Chadwick, Alvaro Naddeo, Luben Petkoff
Illustrator: Alberto Naddeo
Photographer: Marcelo Naddeo

11.11.11: Toolbox

"Workers are not tools."

Advertising Agency: VVL BBDO, Belgium
Creative Team: Jan Ockerman, Jef Boes
Creative Directors: Jan De Jonghe, Jan Baert
Account Team: Toon De Baere, Philippe Van Eygen
Print Production: Roxane Lemaire
Photographer: Evert Thiry
Published: November 2008

Liga Contra el Cáncer: 15000

The Peruvian League of fight against cancer, ask us to create a campaign for the no-smoker day in which we had to emphasis the damage that a person who smokes causes on his family, friends and all the people around him. Using 15,000 cigarettes butts, glued together one by one in an outdoor panel, level to the sidewalk, we dramatized the treat that cigarettes represent for a non-smoking person, in this case, a little girl. A month and half before the campaign, with the help of many volunteers, we were able to gather 15,000 cigarettes butts. An artist was in charge of pasting them together and to maintain the essence of the original idea, he
painted the little girl in oil painting.

Advertising Agency: Ogilvy Perú
Creative Director: Aldo Canchaya
Art Director: Daniel Morales
Copywriters: Yacub Tabja, Diego Guzmán
Illustrator: Jose Antonio Bao
Published: May 2008